Category Archives: Cowboys

2018 NFL Draft Generates Record $125.2 Million in Economic Impact for Region

The first NFL Draft hosted at an NFL stadium proved to be a rousing success in both economic impact and attendance as the 2018 NFL Draft held April 26-28 at AT&T Stadium in Arlington posted record numbers. According to the economic impact report compiled by VisitDallas, utilizing Destinations International’s economic impact…

Bikes, Dances and Drums: Dallas Cowboys Encourage Arlington Youth to be Active

The Dallas Cowboys encouraged kids to get up and active last week through a weeklong celebration of PLAY that included youth football and outreach events in Arlington, Dallas, Frisco. The Dallas Cowboys outreach efforts highlighted NFL Play Football and NFL PLAY 60 programs and utilized Cowboys rookie players, alumni, cheerleaders, dance…

Alabama Crimson Tide to Rematch USC Trojans in 2020 Advocare Classic at AT&T Stadium

The 2020 AdvoCare Classic will feature a rematch between the Alabama Crimson Tide and the University of Southern California Trojans at AT&T Stadium in Arlington on Saturday, September 5, 2020. This will mark the ninth faceoff between these two powerhouses bringing great college football history to AT&T Stadium on Labor…

Troy Aikman Announces New Restaurant to Open at Texas Live! in Arlington

Cowboys Legend Troy Aikman unveiled exciting details today for his first restaurant and entertainment concept — Troy’s — that will open later this summer at Texas Live! in Arlington’s Entertainment District. Plans for the venue were shared by Aikman as part of an exclusive first look at the construction progress of Texas Live!, the…

NFL Draft in Arlington Was Highest-Rated, Most-Watched Draft Ever

Everything is bigger and better in Texas! The NFL Draft, held last week at AT&T Stadium in Arlington, was the highest-rated and most-watched draft ever, according to the NFL. The NFL expanded this year’s draft coverage to broadcast television for the first time. The complete, three-day NFL Draft averaged a combined 3.6…

Dream Come True: AISD High Schools Take the Stage at the 2018 NFL Draft

Football captains from six Arlington ISD schools took the stage alongside NFL Commissioner Roger Goodell to represent the Dallas Cowboys during the team’s 1st round pick at the 2018 NFL Draft in The American Dream City. Below is the list of AISD high schools whose football players were represented on Thursday,…

NFL Legacy Project: Arlington ISD to Receive $1.8 Million Football Field Renovation

The City of Arlington, Dallas Cowboys, Gene and Jerry Jones Family Arlington Youth Foundation, NFL Foundation and Hellas Construction teamed up Wednesday to ensure that the legacy of the NFL Draft extends far beyond the week’s festivities in a groundbreaking ceremony at Workman Junior High School. At the ceremony, the Gene…

Catch a Ride on Milo, Arlington’s Autonomous Shuttle, During NFL Draft

Heading out to AT&T Stadium for the NFL Draft Experience this weekend? Here’s your chance to also experience a ride on the transportation technology of the future. The City of Arlington is offering free rides on the Milo autonomous shuttle on a first-come, first-serve basis during the NFL Draft event, set…

NFL Draft Leaves a Lasting Legacy at Arlington’s Brantley Hinshaw Park

Long after the football fans are gone, this weekend’s NFL Draft event will leave a permanent green footprint behind in Arlington. Local school children, volunteers from Verizon and Arlington Parks and Recreation employees joined together Monday to plant 35 trees at Brantley Hinshaw Park. The event, part of a project coordinated…

Arlington Excited to Host Largest NFL Draft Experience This Week

The NFL Draft is heading to Arlington this week! Dallas Cowboys Executive Vice President and Chief Brand Officer Charlotte Jones Anderson and NFL Senior Vice President of Events Peter O’Reilly hosted a press conference Monday morning to preview the free and family-friendly activities occurring throughout the week. Starting on Thursday, April 26, the…